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Value of Auto Exports to U.S. Dives as Japanese Manufacturers Eat Tariff Costs to Maintain Current Prices

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By Daisuke Narahashi and Hiroyuki Doi / Yomiuri Shimbun Staff Writers

15:00 JST, July 18, 2025

Three months after the administration of U.S. President Donald Trump slapped additional tariffs of 25% on imported automobiles, the value of Japanese vehicle exports to the United States is plunging as Japanese automakers slash prices of their models in order to avoid increasing prices in the U.S.

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