JTB Sees 450% Increase in 2023 Japan Inbound Tourism

Travelers are seen at an international arrival lobby at Haneda Airport on Oct. 11.
12:40 JST, February 6, 2023
Japan will see a 450% year-on-year increase in inbound tourism in 2023, according to a JTB Corp. travel trend forecast.
Visitor numbers have increased rapidly since the easing last October of the nation’s COVID-19 border control measures and some 21.1 million tourists — 66% of the 2019 level — are expected to enter the country this year.
Japan is a popular destination for travelers from Western and Asian countries, and there has been a recent sharp increase in vacationists from South Korea, Thailand and Singapore in particular, the leading travel agency said. Despite Beijing’s lifting of its zero-COVID policy, JTB predicted visitors from China will fully recover only from July.
Domestic travel, meanwhile, is expected to increase 8.6% year-on-year to 266 million, recovering to over 90% of the 2019 level. Around 8.4 million people are expected to travel overseas, 190% more than the previous year.
However, all types of travel are expected to be more expensive than before the pandemic due to high prices and rising fuel costs.
"Society" POPULAR ARTICLE
-
Estimated Magnitude 5 Earthquake Hits Nagano Pref. ; No Tsunami Warning Issued (UPDATE 2)
-
Earthquake Hits with Epicenter in Central Tokyo; No Tsunami Warning
-
2025 Expo Osaka: Tokyo Police on High Alert Ahead of Opening; Officials Cautious over Possibility of Lone Offenders, Cyberattacks
-
2025 Expo Osaka: Expo Venue Exclusively Uses Cashless Payments; Visitors Advised to Refrain from Bringing Large Baggage
-
Child Sex Crime Victims Oppose Civil Lawsuit Time Limit; Japan’s Revisions of Criminal, Civil Codes Not in Sync
JN ACCESS RANKING