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Premium Persimmons Fetch Record ¥1.11 Million for Pair of Tenka Fubu Brand From Gifu Pref.

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The Yomiuri Shimbun

10:27 JST, November 19, 2025

GIFU — The first auction for premium persimmon brand Tenka Fubu, which was developed by Gifu Prefecture, was held at a wholesale market in the town of Toyoyama, Aichi Prefecture, on Nov. 1, fetching a record high price of ¥1.11 million for two fruits, before tax.

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